What data we provide for own Facebook pages


| Facebook Analytics |

Here's the complete list of stats we get from Facebook for own pages

For a certain period, you'll see:

  1. Page highlights: total number of posts, total engagement, fans growth, avg. engagement, avg. engagement rate / post, avg. engagement rate / page.
  2. Historical posts data - the posts and the engagement reports for a Facebook page.
  3. Fans evolution - this info we get it once / day and Facebook has not made this data available for dates in the past. So from the day you add the page onwards, you will see the fan count progression.
  4. Posts evolution - how many posts per day, week, month or year the page published.
  5. Top 3 the most engaged posts.
  6. Average reach  per post.
  7. Average organic reach per post.
  8. Average reach by post type - the success of post types based on average reach.
  9. Daily reach of posts type - unique people that saw any of the pages' posts.
  10. Daily organic reach of page posts - unique people that saw any of the pages posts through unpaid distribution.
  11. Daily paid reach of page posts - unique people that saw any of the pages posts through paid distribution.
  12. Engagement evolution - the sum of likes, reactions, shares and comments per day, week, month or year.
  13. What type of posts generated higher engagement rates.
  14. Avg. engagement by posts type.
  15. Interactions evolution - a breakdown of shares, comments, and reactions per day, week, month or year.
  16. Reactions evolution - the number of wow, haha, sad, angry, love (likes not included) for each day, week, month or year.
  17. Comments evolution
  18. Likes evolution
  19. When people are active on Facebook
  20. Boosted posts - what posts were boosted.
  21. **Total posts ** which can be sorted by:
  • best posts
  • weakest posts
  • newer
  • most shared
  • comments count
  • likes
  • wow
  • haha
  • sad
  • angry
    Or filter by:
  • Boosted
  • Status
  • Photos
  • Link
  • Videos
  1. Page fans gender distribution
  2. Lifetime likes by gender and age
  3. Fans geographical distribution

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Here's the complete list of metrics we get from Facebook for your competitors' pages.