Do you want to compare your performance on Facebook with your own industry?

Socialinsider can help you with that.

Here's the full list of Facebook industry benchmarks insights that you'll see once you start using this amazing feature.

  • Posts - The number of posts published by the pages in that industry in the selected time period.
  • Engagement - The sum of reactions, comments, and shares received for the posts published by the pages in that industry in the selected time period. Includes engagement on shares.
  • Average engagement - The engagement of the posts (reactions, comments, and shares) divided by the number of posts published by the pages in that industry in the selected time period.
  • Average engagement rate/ post - The average engagement of the posts divided by the number of fans the pages in that industry have all multiplied by 100.
  • Engagement rate/ page - Percentage of the fan base of the industry that engaged with the posts in the selected time period.
  • Posts evolution - The day-to-day variation of the number of posts published by the pages in that industry in the selected time period.
  • Engagement evolution - The day-to-day variation of the engagement of the posts published by the pages in that industry in the selected time period.

Wanna know how to use the Industry Benchmarks feature? Here's a step-by-step guide on how to do that.