Track and benchmark Instagram competitors and their hashtags on Instagram, access their past campaigns and understand how their profiles grew over time.

  • When and what are they posting?
  • What hashtags are they using?
  • What content is generating excitement and what’s falling flat?

Instagram analytics for competitor's profiles

Folow these steps and add a competitor's Instagram profile:

Step 1: Click on the 'Add Social Profiles'/'Add Profiles' button

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Step 2: Use the Search Bar to look for the Instagram profile that you want to analyze

You can add a Facebook page using the following options:

  • The username - for example: netflix

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  • The URL:
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3. Click on "Analyze Profile"

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4. Click on "See your stats" to see all the insights

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Keep in mind that you can only get stats for Instagram Business profiles.

If the profile you entered is not a business profile you will get a warning and won't be able to add it to monitoring.

Wondering what metrics we provide for competitor Instagram business profiles? Here's a guide that might help you.