That’s right - now you can get some new insights on your TikTok videos!
By going over to your Dashboard and pressing „See More” under the video you’re interested in, you'll be able to see the new additions:
"What are they?", you may ask. Well, here's a breakdown:
Engagement Journey:
The Date of Peak Engagement is the day when the video stops getting engagement.
The Engagement Speed Until Peak is the speed until the day when the video stops getting engagement.
Viewership Journey:
The Date of Peak Engagement is the day when the video stops being viral.
The Views Speed Until Peak is the speed until the day when the video stops being viral.
The engagement journey and viewership journey will help you:
→ Predict the virality of your content by tracking the engagement and viewership journeys of every post
→ Pinpoint the exact moment when your video goes viral and how long it stays that way
→ Evaluate the video engagement speed until peak, helping you understand how quickly your video garnered attention
This way, you’ll better understand your audience, and you’ll be able to tailor your strategy accordingly. These metrics are available for both your own and your competitors’ TikTok accounts.
We hope you're as excited about this update as we are!