Here's the complete list of stats we get from Facebook for own pages
For a certain period, you'll see:
- Page highlights: total number of posts, total engagement, fans growth, avg. engagement, avg. engagement rate / post, avg. engagement rate / page.
- Historical posts data - the posts and the engagement reports for a Facebook page.
- Fans evolution - this info we get it once / day and Facebook has not made this data available for dates in the past. So from the day you add the page onwards, you will see the fan count progression.
- Posts evolution - how many posts per day, week, month or year the page published.
- Top 3 the most engaging posts.
- Average reach per post.
- Average organic reach per post.
- Average reach by post type - the success of post types based on average reach.
- Daily reach of posts type - unique people that saw any of the pages' posts.
- Daily organic reach of page posts - unique people that saw any of the pages posts through unpaid distribution.
- Daily paid reach of page posts - unique people that saw any of the pages posts through paid distribution.
- Engagement evolution - the sum of likes, reactions, shares and comments per day, week, month or year.
- What type of posts generated higher engagement rates.
- Avg. engagement by posts type.
- Interactions evolution - a breakdown of shares, comments, and reactions per day, week, month or year.
- Reactions evolution - the number of wow, haha, sad, angry, love (likes not included) for each day, week, month or year.
- Comments evolution
- Likes evolution
- When people are active on Facebook
- Boosted posts - what posts were boosted.
- **Total posts ** which can be sorted by:
- best posts
- weakest posts
- newer
- most shared
- comments count
- likes
- wow
- haha
- sad
- angry
Or filtered by:
- Boosted
- Status
- Photos
- Link
- Videos
- Page fans gender distribution
- Lifetime likes by gender and age
- Fans geographical distribution